About The Project

We are a Company that creates possibilities. It’s how we’ve built an iconic, world-renowned brand with Hard Rock Cafes, Performance Venues and memorable Destination Resorts with over 150 venues in nearly 60 countries across the globe. We see beyond buildings and spaces and into experiences and opportunities – those that drive economic vitality, provide countless careers and give communities another reason to get out, get together and have a great time.

Our alliance with the Eastern States Exposition in West Springfield combines the very best location and development, along with the synergies of two organizations who have legacies in entertainment, commerce and philanthropy.  The campus is the perfect setting for extraordinary possibilities and to maximize the economic benefits to Western Massachusetts and the Commonwealth. We envision a 38-acre destination resort, featuring a mix of legendary Hard Rock Hotel amenities, including decked out rooms, a Rock Spa and tropical indoor pool. We’ll include our 100,000-square foot state-of-the-art casino with 100 table games and 2,500 slot machines.  And, of course, a major entertainment component with a live music venue; music memorabilia exhibit; meeting space; destination retail; and a multitude of food and beverage offerings, including, our world-famous Hard Rock Cafe, with all of the incredible food, iconic memorabilia and live music that we’re known for worldwide.

We’re proud to pursue a new vision of possibility in Western Massachusetts, built upon being a proven, reliable and thoughtful community partner.  From job training for employees, to new traffic investment, to support for regional small businesses, and much more, we are committed to doing what is right and, doing good.

We look forward to bringing Hard Rock to Western Massachusetts and for you to experience everything we have to offer!